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Posted by: Weekly Dive   |   7/6/2016   |   Shakespeare's Macbeth + Typewriters

Underwood No. 5

By the pricking of my thumbs,

Something wicked this way comes.

--Second Witch IV.i.44–45

This is my favorite line from Macbeth. I get chills whenever I read it, hear it, or say it out loud. Which is often, because it’s how I like to introduce my children to new people. It’s also the title of a super secret project I’m working on. And I’m in good company—the legendary Ray Bradbury wrote a novel called Something Wicked This Way Comes [LINK TO https://en.wikipedia.org/wiki/Something_Wicked_This_Way_Comes_(novel)], and even the late 1990s Lexus copywriters got in on the game, with a series of GS commercials based on the line. [LINK TO https://www.youtube.com/watch?v=EA6HUySkFss]. Any Bradbury scholars out there? Hit me up with proof of attribution for the whole poem, wouldja? Or at the very least, introduce me to the copywriter on that campaign so I can fangirl out. 

This typewriter was my grandfather-in-law’s machine, upon which he wrote his weekly sermons. It’s my favorite machine, so I chose it for my favorite line. For more information on the Underwood No. 5, the gold standard of manual typewriters, check out the website.

Image credit: Elizabeth Hunter


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